Which is best: using an online website builder or hiring a web design company?
This question has been like a never-ending Mexican standoff but a very important factor to note, especially when you are building your very first website. Anyone who may be new to website building, taking the easy route is usually best but not always better. So, how do we know? It’s time to grab the comparison wand and work our pros and cons chart.
First, let us find out what is an online website builder. Have you ever tried one? At the first onset, you would think that this is so easy because all the tools are there and all you have to do is drag and drop and voila, you now have a professionally done website. Ideally, an online website builder provides any
user with hundreds of templates to choose from and from which you can just customise from. Most start up companies have made the initial move of using the website builder because it is fairly easy, cheap and you get it done in a day.
Now, what does a web design company do? Why do you still need one when you have heaps of website builders online? A web design company usually involves a web designer and developer, someone who handles two parts of the project. A designer takes care of yes, you got it, the aesthetics of the website while a developer is also what you may call a programmer or the person who makes your website function the way you want it to. Usually, one person can do both and that is more convenient and reasonable. This way, you will only talk to one person who can do the job. There are times though when you want to hire them separately to get more things done faster and sometimes, more affordable.
Website Builder ( wix etc)
Website builders are like magic toolboxes that you can easily grasp with very little effort in design or programming. As mentioned above, the ability to just drag and drop is the main attraction of a website builder’s site because it easily allows users to design websites promptly and in a click of a mouse. Additionally, editing through website builders are a snap because they are user friendly systems and you don’t need HTML or CSS files to edit.
If the business has reaped rewards from its online website and business is really doing good, you realised you need a better and more engaging website. Unfortunately, you can’t easily transfer files from the website builder you previously used to the new website that you want developed (example: Wix, which has a built-in specialised system which meant that if you wish to migrate, you either recreate everything from scratch or just “scratch your head” because you can’t do anything about it.) In addition to this, website builders do not give you the option to use fancy features like the sliders, a user poll or newsletter signups, fancy navigation or other things that you may fancy.
Website Design Company
If you require a heavy-featured or heavily-aesthetic website such as online shopping, interactive newsletters, databases or membership features, you can never go wrong with consulting a web design company. If you would also like to avoid having information security or hacking issues, website building through professional help is the best way to go. Having a unique and professional looking website is always a plus and hiring a professional web design company to work on your website will be the best decision you can ever make. Besides, web design companies can also give you ideas on how to market your website – which can be a real plus for your business.
Although getting professional help to work on your website can be expensive, the fees that you pay would usually be a one-off thing. With website builders, you always have to pay monthly subscriptions which could cost forever.
Whatever you decide, always think of long-term – the same you do for your business. This way, you can easily weigh your options against your needs and decide which one is best for your website, and eventually for your business.
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