The benefits of knowing your target audience will help you enhance your social media presence. You will fit in more in some niches than others when creating content. By being aware of your digital surroundings, you can focus on how to fit into your subject matter and,...
There’s plenty of chit chat about whether we should still be using hashtags on Instagram posts & if they still work! Our short answer = YES! From our experience working with our dozens of clients, we still strongly recommend using relevant, targeted hashtags on...
Reasons to be scheduling your social media posts are plentiful and promise the success of your content. If you’re a blogger or content creator, maintaining a schedule is part of a good social media strategy. Time management creates a personal habit for your posting...
The Queensland Government has announced Round 3 of the Business Basics Grant Program! What does this mean? The Business Basics Grant Program is aimed at supporting businesses in the following areas: Training & coaching Website Build or updates Professional business...
4 Reasons to Be Using Organic Photos on Social Media The use of organic social media photos to boost engagement and brand recognition online is a strategy that falls under organic social media marketing. This strategy uses engaging (but free) posts, photos, videos,...
The Importance of Website Maintenance Your website is the face of your business online – in essence, your online real estate. It allows customers to quickly procure your product or services, learn more about your brand, and give relevant feedback. Here, we delve...
The Best Stock Photo Websites for Digital Marketing The saying “a picture is worth more than a thousand words” might never be truer than in marketing. Digital marketing specialists use stock photos to elevate their communication and bring home the message they are...
How to Use Brand Colours to Support an Idea/Message Your business’s brand colours can impact how people perceive your business and its vision and mission. This is because colour psychology elicits certain feelings and emotions, drawing attention to your brand and,...